Data Ownership

Your data.
Your decisions.

Polst is built on the principle that audience sentiment should be captured transparently, owned clearly, and never exploited. Here is exactly how data ownership works across the platform.
Four principles

How ownership works.

Captured transparently, owned clearly, and never exploited, at every layer of the platform.

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Creators Own Their Questions

Every question you publish on Polst remains your intellectual property. You granted Polst a license to host, index, and distribute it as part of the platform, but the content is yours. You can export your questions and response data at any time.

visibility

Respondents Own Their Choices

When someone answers a question on Polst, their choice is voluntarily given. We never track respondents across the web, build behavioral profiles, or sell individual-level data. Respondents participate because they want to, and they see the aggregate results as a fair exchange for their attention.

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Aggregated Data Powers the Network

Polst generates value by aggregating and structuring anonymous sentiment data at scale. When brands, publishers, or data partners access insights, they see trends, distributions, and patterns, never individual respondent identity. This is how we create a valuable data asset without compromising individual privacy.

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Enterprise Data Stays Yours

Enterprise customers with private questions or internal sentiment programs retain full ownership and control of their response data. Private data is never indexed publicly, never shared with other customers, and never used to train third-party models. Your enterprise data is governed entirely by your service agreement.

Frequently asked questions

Your audience. Your data.

Own the signal that sets you apart.

Every response is first-party from the moment it's captured, yours to keep, query, and build on, never rented back from a third party.